LA28 unveils “Stars Align” as official slogan of 2028 Olympic Games

“Stars Align” has been revealed as the official slogan of the LA28 Olympic and Paralympic Games. It captures the moment when years of dedication converge in Los Angeles – with athletes competing on the world stage, partners and volunteers helping make it possible, and fans everywhere experiencing the Games together.

What does “Stars Align” mean?

The idea behind “Stars Align” is that something extraordinary can happen when dedication meets opportunity. For LA28, that means athletes and coaches bringing years of work to the Games, supported by volunteers, partners, businesses and communities across California and beyond, united in welcoming the world to the US.

The slogan also draws on Los Angeles’ global association with entertainment and creativity, while looking ahead to a historic chapter in the city’s sporting history.

In 2028, Los Angeles will become the third city to host the Olympic Games three times, following its previous editions in 1932 and 1984. It will also stage the Paralympic Games for the first time since they began in 1960.

These elements come together in the central campaign line: “In 2028, when the triumph of sport meets the city of dreams, Stars Align.”

Casey Wasserman, LA28 Chairman, said

“Los Angeles has always been a place where big ideas take shape, and the Games remind us what’s possible when the world comes together. ‘Stars Align’ is a call to be part of that, whether you’re an athlete who has trained for years, a volunteer welcoming the world, or a fan cheering from the stands. We can’t wait to share this moment with everyone in 2028.”