CHIEF EXECUTIVE OFFICER
Peter Sherrard has been Chief Executive of the Olympic Federation of Ireland since 2018. During that time, he has overseen a re-brand, the introduction of new sponsors, a doubling in staff numbers and the launch of Team Ireland’s sport science partnership agreement with the Sport Ireland Institute.
He had previous experience at director level in international commerce, tourism, aviation and sport, in roles covering commercial / marketing, sales, communications, operations and sponsorship with Bord Bia, Tourism Ireland, Ryanair and the FAI. Peter has fluent French and Italian and sits on the Sport Ireland High Performance Committee.
PA TO CEO
Teresa Rudd joined the Olympic Federation of Ireland at the end of 2018 to provide part-time PA support to the CEO. Teresa has years of experience working in High Performance sport administration. She is also a professional photographer and provides a significant amount of video editing and graphic design support to the Federation.
COMMERCIAL / PUBLIC RELATIONS / ATHLETES’ COMMISSION
Catherine Tiernan is the Commercial Director of the Olympic Federation of Ireland. Catherine previously owned her own mobile phone company creating a nationwide network of 26 telecommunication stores employing 120 staff which were subsequently acquired by O2. In 1996 Catherine won young Businesswoman of the year. She then went on to work in the area of Commercial Sponsorships, National /International contract negotiations and strategic planning. Over 30 years’ experience serving the Corporate sector including working with O2, the GAA, the FAI, the European Tour and IRFU. Catherine is an accredited commercial and civil mediator. Catherine prides herself on always going the extra mile to achieve results for her clients and team.
COMMUNICATIONS MANAGER AND ATHLETES’ COMMISSION SUPPORT
Heather Boyle is the Communications Manager for the OFI, and is support for the Athletes’ Commission. The role involves managing all areas of communication, including reporting at Games, press liaison and maintaining social media. She also works with athletes to ensure their voice is represented through the Athletes’ Commission. She is a former international rower and competed at several World Championships, narrowly missing qualifying for the Athens Olympics in 2004; she also represented Ireland in cycling. Heather has worked in sport professionally for over 10 years, including being part of the media team for the Paralympic Games in both London 2012 and Rio 2016.
Roisin Jones is the Programmes Manager for the Olympic Federation of Ireland, with specific responsibility over the management of the Dare to Believe schools programme. She works within the Marcoms team, working with the Commercial Director on events. Roisin has extensive international experience having held senior management roles within the financial services sector across the US, UK and Australia. She has also experience in the corporate wellness sector. Roisin competed for Ireland in athletics and cross-country at junior level and undertook an athletics scholarship in the US.
SOCIAL MEDIA & COMMUNICATIONS EXECUTIVE
Kieran Jackson is the Social Media and Communications Executive with the Olympic Federation of Ireland, working under Heather Boyle and Gavin Noble on creating, planning and managing social media for Team Ireland. Kieran has previous experience working in the sports marketing sector in Ireland. Kieran competed for Ireland in Triathlon.
Event and Sponsorship Manager
Ciara Lyons is the Event and Sponsorship Manager at the Olympic Federation of Ireland and works within the MarComms team to drive the events, partnerships and promotions that ensure a hugely positive Team Ireland and Olympic experience.
Ciara joined the team after an extensive stint abroad which included working in sport, marketing and media roles in Canada and Australia and most recently at the heart of the FIFA World Cup Qatar 2022 team as Creative Content Senior Specialist.
Marketing and Commercial Manager
Kevin Keane is marketing and commercial manager, with a focus on supporting work on the OFI Brand and relationship management with the OFI’s title sponsor, PTSB.
Kevin has extensive communications experience from more than a decade of work as a news journalist in print and radio.
Before joining the OFI, Kevin was Head of Marketing, Communications and Sponsorship at Triathlon Ireland.
CHEF DE MISSION PARIS 2024
Gavin Noble is the Paris 2024 Chef de Mission and was the Deputy Chef de Mission for Tokyo 2020. He is a London 2012 Olympian, being Irelands first ever male representitive in Triathlon. A former Head of Global Sports Marketing, with significant commercial, marketing and sales expertise, Gavin was also Vice Chair for the Team Ireland Athletes’ Commission between 2017-2021.
Martin Burke is the OFI’s Sports Director. A former international racing canoeist, he has been in the employment of the Olympic Federation since 1992. In that time he has attended every Summer Olympic Games in a team support role, as well as the Torino and PyeongChang Winter Olympic Games. He has been Chef de Mission at the three editions of the Youth Olympic Games held to date and also carried out this role at nine editions of the European Youth Olympic Festival. He has qualified with distinction in Executive Masters in Sport Organisations Management (MEMOS).
PERFORMANCE MANAGER AND CHEF DE MISSION BEIJING 2022
Nancy is employed by the Olympic Federation of Ireland as High Performance Manager since 2019, was Chef de Mission for the Winter Youth Olympics in 2020 and has been appointed Chef de Mission for the Winter Olympic Games in Beijing 2022. She is a member of the Tokyo 2020 Leadership Team working as camp manager for Team Ireland’s pre-games training camp in Fukuroi City. She has a background in sports psychology and has served as Chair of Hockey Ireland’s High Performance Committee. She came to the OFI having worked as Player Development Manager with Rugby Players Ireland and before that, as Performance Director for Paralympics Ireland during the very successful London and Rio Games cycles.
Sport Services MANAGER
Mark Mac Namee joined the OFI in May 2023 as Sports Services Manager. He graduated from Dublin City University with a Bachelor of Business Studies degree and subsequently completed a Msc. in Sports Management at Coventry University. Mark has experience in the Sport Industry having worked with the Football Association of Ireland and UEFA. He brings experience across a number of areas including operations, logistics, kit/equipment management and more.
Mark is passionate about sport having played soccer and Gaelic football with his local team, Clontarf. More recently, Mark has also completed the Dublin marathon and an Ironman 70.3 distance triathlon.
Linda O Reilly joined the Olympic Federation of Ireland during the Barcelona Games in 1992, initially providing secretarial support. For London 2012 she took on the role as Coordinator for the Games and since 2017 is Operations Manager, providing significant operational support to the performance team at Games time, as well as PA support to the President.
Linda also supports Gender Equality within our NOC and on the various International Commissions within the Olympic movement to include EOC, IOC and ANOC. Linda was Chef de Mission for the inaugural World Beach Games in Doha, Qatar in 2019. Prior to joining the OFI her background was in the financial sector.
Alex has been Office Manager of the OFI since 2007 and has been responsible for the overall coordination of a broad range of services that allow the organisation to operate efficiently. With over 13 years of experience she manages administrative and financial duties, assisting the Financial Controller, and is in charge of accounts payable, receivable and invoicing. She has also recently qualified as an Accounting Technician as part of her ongoing professional development and she speaks two languages, Hungarian and English.
Ed joined the OFI full-time during March 2021 as Financial Controller having consulted to the organisation since early 2017. Passionate about sport, he has extensive experience of the Irish sporting industry, having performed similar roles for Swim Ireland and Cricket Ireland since emigrating from his native South Africa back in 2008. A fully qualified Chartered Accountant who trained at KPMG Pretoria, Ed has also performed numerous volunteer roles, sitting on various finance and audit committees of National and Provincial sporting governing bodies.